If Canadian Radio Is Losing Audience Faster Than Other Countries, What Can They Do About It?
Canadian radio is losing audience faster than many countries. What can they do about it?
New Medium, Old Strategy - The Popularity of “Host-Read” Ads Explained
Podcasts have popularized host-read talent endorsements, but they have a long rich history.
Power Stats - These Numbers Tell Stories
We’ve picked out a few recent stats that help tell the story of where we are and where we are going.
Podcast listening surges in 12-24 and two other significant takeaways from The Infinite Dial
The Infinite Dial is loaded with great info — We focus on three podcasts stats that caught our attention
Who’s going to listen to all of this stuff?
We are in full-on entertainment overload. Something’s gotta give,
Why ESPN is all in on podcasts; We interview ESPN’s Traug Keller
ESPN was early and is all in on podcasts with over 50 titles. We sit down with the chief of ESPN Audio Traug Keller
The Good, The Bad and the “Who Knows” of the Spotify Deal.
The Spotify deal with Gimlet and Anchor moves podcasting from the minors to the majors, but there are many unknowns.
Finding Your Voice
What will people do on smart speakers? In Chattanooga, hundreds of developers are working on the future of smart speakers
For the 83% That Don't Know How to Listen to a Podcast
How do you listen to a podcast? This TV show took the time to explain to its viewers. Bravo.
Podcasting and Smart Speaker Notes from CES - and a smart toilet
We pull together observations from podcast and smart speaker sessions and announcements at CES
Our Most Read Posts of 2018
Thanks for following the blog in 2018. Here are five of our most read posts ranging from why 75% of podcasts are out of production to how difficult it is to listen to a podcast to why people are skipping podcasts.
Time-Shifted Audio Deserves More Respect
Time-shifted content is the Rodney Dangerfield of podcast content, getting little respect. Maybe that’s wrong.
Why is the Google Podcasts App Failing So Hard?
The great hope to turbocharge podcasting is a native Android app. Google launched one in June. Why is it failing?
Significant Digits
We have collected some media related stats which we think point to profound change.
A Radio Station Podcast Tops the Charts
Local commercial radio stations have not had much success at the top of the podcast charts. Here is an exception
Did SNL Just Set Podcasting Back?
SNL did a hilarious send-up of podcasting. But, it reinforces some of podcasting’s cliched’ images, which may hurt the business.
Off to a Bad Start
Many podcasters are noticing a significant rise in listeners skipping the first portion of many podcasts. Why is this happening?