The Disappearing Radio

Aug 14

Written By Steven Goldstein, Amplifi Media

Apple CarPlay is increasingly a tool used by auto manufacturers to sell cars. In fact, technology tops the list of importance for many buyers, especially younger ones. Take a look at this video from Honda's website which promotes podcasts and other media choices within Apple CarPlay. And kudos to iHeart Media for prominent placement in an environment which is a challenge facing linear radio.

Thanks to Brad Hill at RAIN for highlighting this in his daily newsletter.

Steven Goldstein

I will be hosting a session at the NAB Radio Show in Nashville on September 22 - "7 Things You Need to Know About Podcasting Today."

Steven Goldstein, Amplifi Media

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